HOME > Our Services> Planning and Implementing Media Tours, Encouraging and Arranging Publication in the Media
Many of the media tours are overseas tours, which we coordinate, gathering several reporters and editors from target media and sending them on a tour for the purpose of having them cover and publish the desired things or products (including those that are investable from Japan) in Japan. In certain cases, we also accompany the members of the media to the locales, or accompany them as they cover the locales.
As the creation and distribution of news releases, the creation and
distribution of newsletters, the arranging and holding of press announcements and press releases, the planning and implementing of media seminars, and the planning and implementing of media tours are all for the purpose of publication, we supplement these activities and follow up on materials that were published as a result.
Unless the theme is extremely clear and pronounced, it is difficult
for a simple news release to lead to an article. With this in mind, we contact the media directly, offering more detailed explanations and providing supplemental materials. We also compile published materials in the form of article clippings and create a report.
